The BASE AWARDS RETURN in 2024!
ENTRIES OPEN, TWO NEW AWARDS ANNOUNCED
Complete your entry form by Friday 12th April
Submit your presentation deck by Friday 3rd May
Tickets are on sale now, with the first 100 tickets available at an exclusive rate.
To buy or discuss sponsorship opportunities, please contact [email protected]
Today, the British Association for Screen Entertainment (BASE) announced that entries are now open for the 2024 BASE Awards.
The BASE Awards are the biggest annual celebration of the UK Home Entertainment Industry, with categories open to all across Transactional, SVOD, AVOD & FAST. We welcome entries from retailers, platforms and streamers, studios, producers and distributors, as well as all the brilliant agencies, service providers and suppliers. The Awards will be the biggest celebration yet, to celebrate their last outing at Camden Roundhouse after three years at the iconic London venue. The venue for the 2025 BASE Awards will be confirmed in early 2025.
Liz Bales, Chief Executive, BASE, said: “With the BASE community ever-growing it is fabulous to return to the Roundhouse, a spectacular venue that has been the scene of so much fun and celebration over the last three years, to recognise the incredible triumphs of the UK entertainment industry. The 2024 Awards celebrate the brilliance of Home Entertainment, the creativity, and ingenuity that drives our collective success and unending consumer engagement. Guaranteed to be an unforgettable evening, catching up with old friends, making new ones, it is always a standout event.”
Last year’s BASE Awards included a raft of new Best in Class awards, as well as the popular Commercial Initiative of the Year and Agency of the Year, all pivotal awards in recognising the breadth of the industry. 2024 sees the return of all of last years’ categories, plus two new additions: Best in Class: Blu-ray 4K, and The DEGI Hedy Lamarr Awards for Inspirational Women in Entertainment.
Phoebe Vaneveld-Taylor, Project and Events Manager, BASE, said: ““The addition of Best in Class: Blu-ray 4K rounds out the eight separate Best in Class categories, and joins Best in Class: Packaging & Artwork, throwing a spotlight on the exceptional physical product being produced for fans. The 2024 Entry Kit is available now here and you can submit your entry form from today, with a final submission deadline of Friday 3rd May. Any title or initiative which took place between 1st May 2023 – 31st March 2024 is eligible to enter. We are so proud of all the work we have done across the last few years to make the awards categories comprehensive and representative of all the different but equally vital parts of the UK Home Entertainment industry. Additionally, we are delighted to welcome the return of the following sponsors for this year’s awards: BDSWest10, Birra Moretti, Lionsgate UK, OC, Official Charts, Spirit Entertainment and StudioCanal, with many more soon to be announced.”
Louise Kean-Wood, Head of Communications, Marketing and Partnerships at BASE, said: “The DEGI Hedy Lamarr Award is inspired by the annual DEG Hedy Lamarr Award for Innovation in Entertainment Technology, our digital sister organisation in the US, with its legacy of celebrating outstanding women in entertainment. Previous recipients include Oscar winner Geena Davis in 2017, who established the Geena Davis Institute on Gender in Media, and 2023 winner Shalini Govil-Pai, VP and General Manager of TV Platforms, Google. Two DEGI Hedy Lamarr awards will be presented on the night of the BASE Awards 2024: the first to an established woman in UK entertainment, and the second to a rising star in the early stages of her career who displays exceptional promise and passion for entertainment. The winners will participate in a BASE Roundtable in November dedicated to the importance of female leadership in entertainment. The Rising Star will also receive a year of mentoring from an established female leader in Home Entertainment. We are incredibly excited about these new additions to the BASE Awards for 2024 and we look forward to receiving your nominations for amazing women who inspire you across our industry.”
How To Enter
- Complete the Entry Form to secure your spot
- Submit your final presentation entry no later than Friday 3rd May.
All relevant information for this year’s awards can be found in the Awards Entry Kit, a comprehensive resource including everything you will need to enter in 2024. The pack includes the full category list, individual guidelines, entry fees, Judges’ top tips, and FAQs. The pack can be downloaded here.
The awards are divided into five categories:
- ‘OF THE YEAR’ celebrates the sales success of organisations and titles
- ‘CAMPAIGN’ highlights the stand-out category campaigns
- ‘BEST IN CLASS’ rewards best in class activity across differing formats and specialities
- ‘INNOVATION’ honours creative, commercial, and engagement innovation
- ‘PEOPLE’S CHOICE & HEROES’ awards include ‘Category Hero’ awards, as well as the ever-popular ‘Hidden Gem’ and ‘Entertainment Moment of the Year.’
The 2024 BASE Awards categories in full are as follows:
OF THE YEAR
- 2023 Distributor of the Year
- 2023 Independent Label of the Year – Digital
- 2023 Independent Label of the Year – Physical
- 2023 Title of the Year
- Agency of the Year
- Digital Retailer of the Year
- Physical Retailer of the Year
CAMPAIGN
- Campaign of the Year for Catalogue
- Campaign of the Year for Independent Film
- Campaign of the Year for New Release Film – Over £15m BO
- Campaign of the Year for New Release Film – Up to £15m BO
- Campaign of the Year for Specialist
- Campaign of the Year for TV
BEST IN CLASS
- Best in Class – Blu-ray 4K – NEW
- Best in Class – Bonus Features
- Best in Class – Insights
- Best in Class – Packaging & Artwork
- Best in Class – Script to Screen
- Best in Class – Social/PR
- Best in Class – Technical Operations
- Best in Class – Video Asset
INNOVATION
- Audience Engagement Initiative of the Year
- Commercial Initiative of the Year
- Creative Initiative of the Year
- Social Impact
PEOPLE’S CHOICE & HEROES
- People’s Choice – Entertainment Moment of the Year
- People’s Choice – Hidden Gem
- Category Hero – Content Protection
- Category Hero – Creative Excellence
- Category Hero – Leadership
- Category Hero – Positive Impact
- Category Hero – Sales & Operations
- The DEGI Hedy Lamarr Award for Inspirational Women in Entertainment
- Leader – NEW
- Rising Star – NEW
