BASE Awards 2025 Winners
The 45th Annual BASE Awards lit up Camden’s Roundhouse on Thursday 13th November, uniting 550 industry leaders to celebrate the innovation, commercial impact, and cultural significance of Home Entertainment — a sector that continues to define the connection between audiences and stories.
Marking a landmark year for the British Association for Screen Entertainment (BASE), the 2025 Awards honoured excellence across 30 categories, recognising the campaigns, creative teams, and individuals shaping the future of transactional and premium digital entertainment.
The 2025 BASE Awards winners are as follows:

WINNER: Warner Bros. Discovery
Warner Bros. Discovery has been named 2024 Distributor of the Year, leading the UK Home Entertainment market by both value and volume, according to Official Charts Company data. The studio sold an impressive 14.5 million units across all formats, generating £116.5 million in retail value, driven by a mix of blockbuster releases, enduring catalogue titles, and broad audience appeal.
Standout successes included Wonka (820,791 units / £9.4m) and Dune: Part Two (816,715 units / £10.1m), which dominated 2024 sales charts. Other top performers, including Barbie, Aquaman and the Lost Kingdom, and Twisters, demonstrated Warner’s consistent ability to deliver global hits that thrive in the home entertainment market.
The studio’s catalogue also remained strong, with classics like Elf, The Lord of the Rings trilogy, and Interstellar continuing to perform. Success across both physical and digital formats underscores Warner’s leadership, innovation, and ongoing commitment to delivering premium entertainment experiences to audiences.

WINNER: STUDIOCANAL
STUDIOCANAL has been named 2024 Independent Label of the Year, leading the UK independent sector across digital and physical formats by value and volume, according to Official Charts Company data. The studio achieved 1.3 million digital units sold (£7.5 million) alongside 475,000 physical units (£5.2 million), demonstrating both commercial and creative success.
Driving this achievement was a diverse slate of releases. Back to Black (digital: 246k units / £2.1m; physical: 20k / £233k) and Wicked Little Letters (digital: 215k / £1.35m; physical: 18k / £183k) led the charge, while acclaimed titles such as Past Lives, Mothers’ Instinct, and Baghead added depth. Timeless catalogue classics—including Terminator 2: Judgment Day, The Fifth Element, Léon, and Apocalypse Now—reinforced STUDIOCANAL’s premium curation.
Balancing new releases with evergreen titles, STUDIOCANAL delivered strong results across genres and generations, reaffirming its position as the UK’s leading independent distributor in Home Entertainment.

WINNER: Dune: Part Two, Warner Bros. Discovery
Cementing its place as the year’s standout success, Dune: Part Two has been crowned 2024’s biggest VOD, Physical and Overall Home Entertainment title, achieving an exceptional £10.1 million in retail value, including £2.8 million in VOD value and £2 million in Physical retail value, according to data from Official Charts Company. Warner Bros. Discovery’s breathtaking sci-fi masterpiece captivated audiences worldwide, combining critical acclaim with phenomenal consumer demand across all formats. Its epic storytelling, stunning visuals, and stellar performances made it a must-own release, driving record sales throughout the year. Dune: Part Two not only delivered cinematic excellence but also set a new benchmark for Home Entertainment success—truly deserving its title as a defining release of 2024.

WINNER: Deadpool vs Wolverine, The Walt Disney Company
Smashing records and thrilling audiences, Deadpool vs. Wolverine has been named 2024’s EST Title of the Year, achieving an outstanding £6.3 million in retail value, based on data provided by Official Charts Company. The Walt Disney Company’s blockbuster united two of Marvel’s most iconic characters in a wildly entertaining, action-packed adventure that delivered exceptional digital performance. Combining sharp humour, high-octane action, and unbeatable star power, the film captured both critical acclaim and fan enthusiasm, driving phenomenal electronic sell-through results. Deadpool vs. Wolverine defined digital success in 2024—proving the enduring power of premium content to excite, engage, and dominate the Home Entertainment market.

WINNER: hmv
hmv has been awarded voted 2024 Physical Retailer of the Year in recognition of its unwavering commitment to physical media and the Home Entertainment market. The dedication of its team has ensured that the very best in physical entertainment is consistently showcased, while championing the collector’s market. hmv’s recent rebrand and refreshed brand story combine nostalgia with fresh, innovative thinking, creating a compelling shopping experience for fans old and new. By blending heritage, expertise, and customer engagement, hmv continues to set the standard for excellence in physical retail, making it a deserving leader in 2024.

HIGHLY COMMENDED: Amazon.co.uk
Amazon.co.uk is highly commended for its consistent support of the full catalogue and strong performance across physical formats. By delivering both new releases and catalogue favourites efficiently, it sets the standard for choice, accessibility, and reliability.

WINNER: Amazon Prime Video
Amazon Prime Video is the winner of the 2024 Digital Retailer of the Year category, recognised for its commitment to growing the transactional market through innovative functionality, partnership activations, and customer-focused offers. Beyond ambitious expansion plans, Amazon has championed the category at every opportunity, including delivering the first-ever cinema partnership, alongside Odeon, that bridges the gap between theatrical exhibition and digital retail. By driving consumer engagement and expanding access to digital content, Amazon Prime Video continues to set the standard for excellence, innovation, and leadership in the digital Home Entertainment space.

HIGHLY COMMENDED: Sky Store
Sky Store is highly commended for its outstanding support of both new releases and catalogue titles, consistently engaging transactional consumers. By actively testing innovative models and approaches, Sky Store ensures its audience stays connected and invested, reinforcing its position as a leading, forward-thinking digital retailer in the Home Entertainment market.

WINNER: Make It Social
Make It Social has been named 2024 Agency of the Year, celebrating five years of outstanding achievements. The judges highlighted the agency’s emphasis on culture and the strength of its team as key factors in securing the award. Their consistently highly creative content has remained relevant and impactful amid the ever-changing social media landscape, demonstrating both innovation and adaptability. By combining a strong internal culture with forward-thinking, audience-focused campaigns, Make It Social has set a benchmark for excellence, creativity, and influence, earning recognition as a leading force in the agency world.

HIGHLY COMMENDED: Silk Factory
Silk Factory is highly commended for consistently delivering high-quality work across an impressive range of clients, earning award wins, nominations, and major campaign partnerships with studios including Sony and STUDIOCANAL. Their outreach initiatives in schools and colleges highlight a commitment to positive systemic change, while their strong values underpin every project. This combination of creative excellence, impact, and integrity earned Silk Factory recognition from the judges.

WINNER: Advent Calendar 2024 - SKY Store & Sony Pictures
Advent Calendar 2024 has been voted Audience Engagement Initiative of the Year for its storytelling and clearly articulated objectives. The campaign demonstrated a strong, well-defined positioning supported by robust insights and performance data, highlighting impressive results and a forward-thinking strategy. It showcased a powerful partnership between Sky and Sony Pictures, delivering benefits not only for both companies but for the wider studios involved. From strategy to execution, the initiative effectively leveraged Sky VIP’s marketing estate, engaging audiences in a meaningful, creative, and results-driven way that set a new standard in engagement.

HIGHLY COMMENDED: Paddington in Peru Partnerships Campaign - STUDIOCANAL
STUDIOCANAL’s Paddington in Peru Partnerships Campaign was highly commended for its well-rounded approach and impressive range of partnerships, including the Eden Project, Marston’s, and Paddington Station. The campaign creatively engaged audiences across education, family, and community initiatives, reaching wide audiences and driving awareness. Judges highlighted its detailed execution, focus on fun, and strong ROI, celebrating its innovative non-digital approach to audience engagement.

COMMENDED: Columbia 100 - Sony Pictures
Sony Pictures’ Columbia 100 campaign was commended for its strong, insight-driven strategy and carefully planned year-long celebration of the studio’s 100-year legacy. Judges highlighted the thoughtful pre-campaign testing, strategic use of fan engagement, and creative partnerships, including Letterboxd. The campaign’s well-executed content and promotions showcased Sony’s catalogue and delivered meaningful consumer engagement, reflecting the team’s strategic planning, collaboration, and commitment to celebrating the studio’s milestone in an engaging, memorable way.

WINNER: Seven Samurai, BFI
BFI’s Seven Samurai has been voted Best in Class: Blu-Ray for its exceptional care and attention to detail, creating a release that resonated with both long-time fans and new audiences. The edition features a wealth of thoughtfully curated extras, including exclusive bonus content, an informative booklet, and simple, iconic graphics that make navigation effortless. By blending a modern presentation with respect for the film’s heritage, BFI delivered a product that is both accessible and premium, showcasing a labour of love and setting a benchmark for Blu-Ray releases.

HIGHLY COMMENDED: Nightmare on Elm Street Collectors Edition - Warner Bros. Discovery
Warner Bros. Discovery’s Nightmare on Elm Street Collector’s Edition was highly commended for its exemplary presentation and carefully curated content. The release combined thorough research with engaging extras, thoughtful packaging, inserts, and accessibility features complementing the film’s genre, creating a collector-focused product that celebrated the franchise. The result is a meticulously crafted edition that sets a high standard for Blu-Ray releases.

WINNER: Watership Down: Limited Edition 4K UHD, BFI
BFI’s Watership Down: Limited Edition 4K UHD has been voted Best in Class: Bonus Features for its creative presentation and meticulous planning. Judges praised the campaign’s in-depth research, expert essays, and innovative inclusion of archival rabbit-related content from the 1940s onwards. The release combined nostalgia and emotional storytelling to delight audiences of all ages, supported by strong collaboration with rights owners and experts. Problem-solving, teamwork, and careful curation of content delivered a collector-focused product with impressive impact.

HIGHLY COMMENDED: The Small Back Room, STUDIOCANAL
The Small Back Room was highly commended for its smart, engaging package that brought a lesser-known British Film Noir title to life. Judges praised the fascinating bonus features, including expert insights, family perspectives, and interviews such as Kevin MacDonald’s, alongside the Deconstructing The Archers documentary. Thoughtful restoration and detailed content provided an immersive historical journey, earning plaudits from both audiences and the press.

HIGHLY COMMENDED: Hitchcock the Beginning, STUDIOCANAL
STUDIOCANAL’s Hitchcock: The Beginning was highly commended for its masterful, fan-focused collection, offering an incredible set of bonus features. Judges highlighted the fascinating never-before-seen content, engaging music elements, and in-depth academic and expert analysis across the films. The thoughtfully curated extras justified the premium set, delivering a rich and immersive experience that celebrated Hitchcock’s work and delighted dedicated cinephiles.

WINNER: The Third Man, STUDIOCANAL with Nico Delort & Rogue Four Design
The Third Man by STUDIOCANAL with Nico Delort & Rogue Four Design impressed the judges with its distinctive and cohesive approach to packaging and artwork. The inspired focus on the iconic ferris wheel scene created a striking and fresh visual identity that stood apart from previous editions. The commissioned artwork served as a powerful centrepiece, uniting the design across every element of the release. Judges praised the edition’s care, craftsmanship, and emotional resonance, calling it a lovingly executed, beautifully themed product that truly connected with audiences — a release that felt special, complete, and highly desirable.

HIGHLY COMMENDED: Paddington in Peru, STUDIOCANAL
Paddington in Peru: Box of Adventure by STUDIOCANAL was highly commended for its charming and imaginative “box of adventure” concept. Judges praised its premium, collector-focused packaging, clever use of behind-the-scenes assets, and strong in-store and marketing appeal. Thoughtfully designed to engage both families and collectors, the release demonstrated creativity, brand affection, and an inventive approach to presenting a beloved character in a fresh, elevated way.

WINNER: Venom: The Last Dance, Sony Pictures Entertainment with DnA PR & DDA PR Global
Venom: The Last Dance by Sony Pictures Entertainment, DnA PR, and DDA PR Global triumphed in the Best in Class: Social/PR category for its imaginative and well-rounded campaign. Judges praised the originality and creativity of “The Last Bite” promotion and the engaging influencer activation dinner, both of which achieved impressive reach. The inspired partnership with Sandwich Sandwich delivered a fun, on-brand experience that perfectly captured Venom’s energy. Selling 700 burgers in-store and via Uber Eats demonstrated exceptional audience engagement and showcased the strong potential for innovative food brand collaborations in the UK entertainment landscape.

HIGHLY COMMENDED: The Strangers: Chapter One, Lionsgate & Charley Communications
The Strangers: Chapter One by Lionsgate and Charnley Communications was highly commended for its inventive, on-theme campaign that cleverly engaged influencers to create authentic, brand-aligned content. Judges praised its creative use of a modest budget, exceptional results, and deep understanding of the target audience. Playful, well-executed, and perfectly attuned to the film’s tone, the campaign demonstrated smart strategy and standout creativity within the horror genre.

COMMENDED: The Garfield Movie, DnA PR & Sony Pictures
The Garfield Movie by DnA PR and Sony Pictures Entertainment was commended for its smart, engaging campaign that sustained high audience connection over two months. Judges praised its creative partnerships with Creation Station and Frankie & Benny’s, playful National Lasagne Day tie-in, and humorous, character-driven approach that perfectly captured Garfield’s spirit.

WINNER: Ghostbusters: Frozen Empire - Sony Pictures Entertainment & Silk Factory
Ghostbusters: Frozen Empire by Sony Pictures Entertainment and Silk Factory won Best in Class: Video Asset for its outstanding blend of nostalgia and modern appeal. Judges praised its deep understanding of audience dynamics and the franchise’s rich legacy, skilfully balancing heritage with fresh creative energy. The campaign delivered classic, rewatchable content that authentically celebrated Ghostbusters’ iconic tone while generating excitement for a new generation. With strong engagement across Reddit, Meta, and TikTok, and a clear, research-driven strategy, the work stood out for its inventive execution, emotional resonance, and ability to unite through compelling storytelling.

HIGHLY COMMENDED: Flight Risk - Lionsgate
Flight Risk by Lionsgate was highly commended for its dynamic and audience-focused video asset. Judges praised its clear understanding of the target market, fresh and engaging approach for the Home Entertainment release, and strong performance in reaching its intended audience. Purpose-built for the UK market, the asset demonstrated solid execution, thoughtful strategy, and impressive results achieved with a modest budget.

WINNER: Nightmare on Elm Street 40th Anniversary, Warner Bros. Discovery
Nightmare on Elm Street: 40th Anniversary by Warner Bros. Discovery won Campaign of the Year – Catalogue for its intelligent, passionate, and highly effective celebration of a horror classic. Judges praised the campaign’s clear situational analysis, tiered audience strategy, and deep understanding of the franchise’s legacy. With a UK-specific focus and a collectors’ edition designed to excite both fans and retailers, the campaign demonstrated creativity, care, and ambition on a limited budget. It successfully balanced nostalgia with freshness, engaging fans old and new while proving that thoughtful, well-targeted marketing can reignite enthusiasm for enduring genre icons.

HIGHLY COMMENDED: Universal Physical Catalogue Strategy 2024, Spirit Entertainment
Universal Physical Catalogue Strategy 2024 by Spirit Entertainment was highly commended for its thoughtful, comprehensive, and fan-focused approach. Judges praised the campaign’s exceptional situational analysis, creative planning, and passion for content, delivering strong tactical execution across HD and core catalogue releases. Innovative and adaptive to challenges, the strategy showcased top-quality retail SKUs, reflecting Spirit’s consistent excellence in driving engagement, supporting fans, and maintaining Universal’s high standards in catalogue marketing.

COMMENDED: Spark Joy This Christmas on Blu-Ray & DVD, Elevation Sales
•Spark Joy This Christmas on Blu-Ray & DVD by Elevation Sales was commended for its solid situational analysis, strategy, and execution. Judges highlighted the campaign’s strong consideration of the end consumer and its contribution to driving the overall physical category, reflecting Elevation’s consistent quality in navigating a competitive holiday marketplace.

WINNER: The Apprentice, STUDIOCANAL
The Apprentice by STUDIOCANAL won Campaign of the Year – Independent Film for its strategic, well-executed approach in a challenging marketplace. Judges praised the team for clearly articulating the title’s challenges and providing a thorough situational overview. The campaign demonstrated a deep understanding of its target audience, carefully leveraging the popularity of the cast and timing the release around the awards season to maximise impact. By combining clear strategy with thoughtful execution, STUDIOCANAL successfully navigated a tricky subject matter, delivering a campaign that resonated with audiences and showcased creativity, insight, and precision in independent film marketing.

HIGHLY COMMENDED: I Saw The TV Glow, Sony Pictures
I Saw The TV Glow by Sony Pictures Entertainment was highly commended for its clearly articulated and well-structured campaign, demonstrating strong strategy and thoughtful execution for a more niche title. Judges highlighted its innovative targeting of A24 audiences, effective use of Letterboxd, and focus on LGBTQ themes to drive emotional engagement. The campaign offered valuable insights for independent film marketing, showing considered objectives, solid planning, and a foundation for future learning.

COMMENDED: The Last Voyage of the Demeter, Lionsgate
The Last Voyage of the Demeter by Lionsgate was commended for its clearly articulated, well-presented campaign that successfully refreshed the Dracula brand. Judges praised its thoughtful strategy, insightful use of campaign highlights, careful media platform selection, and ability to generate awareness and engagement despite no prior theatrical or festival profile.

WINNER: Anora, Universal Pictures
Anora by Universal Pictures won Campaign of the Year – New Release Film: Up to £5m Box Office for its nimble, creative, and highly effective marketing approach. Judges praised the campaign’s rich, engaging creative and strategic agility, including smart media choices and targeted use of Reddit. Despite modest box office, the campaign capitalised on critical acclaim and awards attention, broadening the film’s appeal with music, captions, and colour-driven content. Thoughtful benchmarking, clear challenges, and teamwork contributed to phenomenal results and impressive box office conversion. The campaign demonstrated ingenuity, adaptability, and standout execution, turning a small budget into a major marketing success.

HIGHLY COMMENDED: Small Things Like These, Lionsgate
Small Things Like These by Lionsgate was highly commended for its strategic, cohesive, and well-executed campaign. Judges praised its targeted Ireland approach, bold media spend, and creative, talent-led content showcasing the filmmaking process. The campaign demonstrated excellent teamwork, strong comp analysis, and detailed publicity planning, delivering impressive ROI. Thoughtful messaging, risk-taking, and emotionally engaging creative ensured maximum impact, making it a standout example of strategic and effective marketing for a nuanced release.

WINNER: Twisters, Warner Bros. Discovery
Twisters by Warner Bros. Discovery won Campaign of the Year – New Release Film: £5m–£15m Box Office for its meticulously planned and highly effective marketing campaign. Judges praised the thorough situational analysis, well-chosen benchmark titles, and strategic coordination across physical and digital channels. The team worked closely with partners to optimise each release window while managing potential risks, delivering strong ROI and impressive results. The campaign demonstrated careful planning, insightful execution, and a clear understanding of audience dynamics. Detailed analysis and thoughtful strategy ensured maximum impact, making Twisters a standout example of creative, data-driven, and commercially successful film marketing.

HIGHLY COMMENDED: Alien Romulus, Elevation Sales
Alien Romulus by Elevation Sales was highly commended for its well-planned and executed campaign, delivering standout results and high physical conversion. Judges praised the strong RPO and 4K performance, deep editorial coverage, and creative approach that differentiated it from prior franchise releases. Effective use of PR to target key events and influential media amplified impact, while the functional situational analysis supported a core disc proposition with impressive commercial outcomes.

COMMENDED: Back to Black, STUDIOCANAL
Back to Black by STUDIOCANAL was commended for its slick, well-executed campaign and strong ROI. Judges highlighted creative tactics such as the Amy Winehouse-inspired walking tour, which effectively engaged music fans, particularly female audiences, and showcased thoughtful, attention-grabbing marketing that delivered impressive results for a high-profile release.

WINNER: Wicked, Universal Pictures
Wicked by Universal Pictures won Campaign of the Year – New Release Film: Over £15m Box Office for its strategic, high-impact marketing that overcame unique post-box office challenges. Judges praised the insightful analysis of potential issues, including music rights and post-Christmas timing, and highlighted creative executions such as the TCR takeover, TikTok countdown, and strong Amazon Prime performance. The campaign successfully engaged consumers in a saturated market, broadened demographics, and delivered excellent results. With thoughtful planning, innovative tactics, and effective use of substantial resources, the campaign demonstrated both creativity and precision, giving audiences compelling reasons to purchase and achieving remarkable commercial success.

HIGHLY COMMENDED: Deadpool & Wolverine, The Walt Disney Company & Elevation Sales
Deadpool & Wolverine by The Walt Disney Company & Elevation Sales was highly commended for its fresh, creative, and multi-channel campaign. Judges praised the innovative Twitch/FIFA launch, Doodlepool Amazon partnership, and engaging influencer activations, including the Dogpool cake. The campaign effectively leveraged a wealth of diverse assets, tailoring content for each platform while staying true to the franchise’s tone, resulting in impressive reach, strong engagement, and a dynamic, memorable marketing execution.

COMMENDED: Paddington in Peru, STUDIOCANAL
Paddington in Peru by STUDIOCANAL was commended for its engaging family influencer campaign and smart brand partnerships, including the Eden Project and Paddington benches. Judges praised the HMV takeover, thoughtful windowing, and situational strategy, which created excitement, stayed true to the franchise, and expanded the audience for the box set release.

WINNER: Friends 30th Anniversary, Warner Bros. Discovery
Friends – 30th Anniversary by Warner Bros. Discovery won Campaign of the Year – Specialist/TV for its expertly planned and executed marketing strategy. Judges praised the campaign’s comprehensive situational analysis, clear budget allocation, and smart audience insights, which enabled the team to navigate challenges and build targeted creative tactics. Despite the show’s enduring popularity, the campaign successfully generated buzz to make the 30th anniversary edition feel special and desirable. Leveraging world-class analytics and a deep understanding of the franchise’s diverse audiences, the team delivered a campaign that combined strategic intelligence, creative execution, and impactful positioning, achieving exceptional engagement and results.

HIGHLY COMMENDED: The Mountain Within Me, Universal Pictures Content Group
The Mountain Within Me by Universal Pictures Content Group was highly commended for its thoughtful and strategic campaign. Judges praised the clear situational analysis, innovative partnerships, and targeted focus on key and stretch audiences. With their budget, the team maximised reach across multiple touchpoints, delivering strong buzz while handling the film and its creator with sensitivity. The campaign demonstrated expert planning, audience understanding, and a highly effective, focused execution.

COMMENDED: Billy Connolly - Big Banana Feet, BFI
Billy Connolly – Big Banana Feet by BFI was commended for its fun, well-executed campaign that leveraged a unique backstory, strong partnerships, and a focus on Glasgow/Scotland. The sold-out premiere with Glasgow Film Festival and strategic theatrical release successfully platformed the Home Entertainment launch, achieving impressive results for a niche title.

WINNER: Paddington in Peru x hmv, STUDIOCANAL & hmv
Paddington in Peru x hmv by STUDIOCANAL & hmv won Commercial Initiative of the Year for its exceptional focus on physical retail in an increasingly digital market. The campaign created engaging offline experiences, including a premium “Box of Adventure” and striking in-store activations that drove visibility, talkability, and over-indexed sales in key stores. The partnership leveraged Paddington’s national treasure status and HMV’s credibility, blending creativity with commercial impact. With clever use of store digital signage, window displays, and exclusive offerings, the initiative delivered strong physical sales, delighting audiences while showcasing the enduring value of in-store experiences.

HIGHLY COMMENDED: SKY Store Supersize, SKY Store
Sky Store Supersize by Sky Store was highly commended for its impressive execution and strong results, which demonstrated clear growth and minimal cannibalisation. The initiative also influenced other studios, with four adopting the concept after seeing Sky’s success, highlighting its wider industry potential. The campaign effectively boosted digital performance, increased market share, and showcased innovative thinking, providing a valuable blueprint for future Home Entertainment campaigns.

WINNER: Wicked Premium Release, Sky Store
Wicked Premium Release by Sky Store won Creative Initiative of the Year for its outstanding, multi-touchpoint campaign that maximised every opportunity to engage audiences. The team delivered dazzling talent-led creative, innovative UI voice commands, and memorable visual executions like the HQ name adaptation, all underpinned by consistent messaging and clever use of colour. While some ideas were familiar, the campaign was highly effective, thoughtfully executed, and clearly results-driven. Across digital and physical platforms, it demonstrated Sky Store’s commitment to creativity, attention to detail, and ability to make a high-profile release feel fresh, engaging, and commercially successful.

HIGHLY COMMENDED: The Wild Robot x Vox Pops, Universal Pictures
The Wild Robot x Vox Pops by Universal Pictures was highly commended for its smart, performance-driven campaign that leveraged audience feedback to add authenticity and trust. Universal integrated Vox Pops effectively into their media strategy, boosting Home Entertainment sales for a non-traditional family title. Collaboration with Cineworld and use of test-and-control methodology demonstrated strategic thinking, resulting in strong engagement, revenue, and clear validation of the approach.

COMMENDED: Kraven the Hunter x Tough Mudder x David Kingsbury Training, Sony Pictures
Kraven the Hunter x Tough Mudder x David Kingsbury Training by Sony Pictures Entertainment was commended for its creative, real-world collaborations that connected audiences directly to the film experience. The campaign delivered impressive ROI relative to spend and generated strong earned media value, showcasing innovative engagement and effective use of partnerships.

Julia Negretti, International Operations Manager - Paramount Pictures
Julia Negretti is this year’s DEGI Hedy Lamarr Rising Star award recipient, recognised for her rapid progression and outstanding contributions since joining Paramount in 2020. From coordinator to results-driven project manager, she has successfully led complex international projects, including a high-impact local authoring initiative generating $400k in additional gross margin. Julia combines operational insight with exceptional project execution, earning praise from senior executives and demonstrating the talent, ambition, and leadership that mark her as a rising star within Paramount and the wider industry.

WINNER: Hundreds of Beavers, Lightbulb Films
Hundreds of Beavers, by Lightbulb Films, was voted by the public and industry colleagues as this year’s Hidden Gem!

WINNER: "I am your father." - Star Wars V: The Empire Strikes Back, The Walt Disney Company
“I Am Your Father” from Star Wars: Episode V – The Empire Strikes Back has been voted Entertainment Moment of the Last 45 Years by the public and industry colleagues for its enduring cultural impact and unforgettable storytelling.

WINNER: Chuck Chuck Baby, Artemisia Films
Chuck Chuck Baby by Artemisia Films has won Best in Class: Producers for the remarkable creativity, tenacity, and teamwork demonstrated throughout its production. Despite numerous challenges and a very low budget, the team delivered a fully realised film with an impressive soundtrack, capturing critical acclaim and industry recognition. Their ingenuity in problem-solving and dedication to bringing this story to life highlight the collaborative effort behind the project. The success of Chuck Chuck Baby reflects not only the vision of its producers but also their unwavering commitment, resourcefulness, and ability to turn obstacles into achievements worthy of celebration.

HIGHLY COMMENDED: Hundreds of Beavers, Lightbulb Films
Hundreds of Beavers by Lightbulb Films was highly commended for its passionate, visionary approach and clever marketing that successfully re-engaged audiences. The film’s unique subject matter captured attention and generated notable traction, showcasing the team’s creativity and strategic execution. While the production faced typical independent film challenges, the project’s originality and effective campaign highlighted the filmmakers’ ability to deliver a distinctive, engaging, and memorable audience experience.

COMMENDED: Something In The Water, Julie Baines, Dan Films & STUDIOCANAL
Something in the Water by Julie Baines, Dan Films & STUDIOCANAL was commended for its resourceful, female-led production team, who overcame multiple challenges to bring their story to life. Judges praised the evident team spirit, creative problem-solving, and thoughtful touches like the watch partnership, reflecting genuine passion for the shark genre.

WINNER: Into Film Awards, Amazon Prime Video
The Into Film Awards by Amazon Prime Video have won the Social Impact category for their exceptional contribution to nurturing the next generation of filmmakers. This inspiring initiative provides emerging talent with a powerful platform to showcase original short-form content on a globally recognised service. By championing diverse storytelling and amplifying new voices, it celebrates creativity while transforming perceptions of the film industry. The collaboration demonstrates Amazon Prime Video’s deep commitment to supporting young creators, fostering opportunity, and driving positive change. Its reach, credibility, and industry-wide support ensure a meaningful and lasting social impact that benefits both filmmakers and audiences alike.

HIGHLY COMMENDED: Paddington Visits, STUDIOCANAL
Paddington Visits by STUDIOCANAL was awarded Highly Commended in the Social Impact category for its creative and heartfelt campaign that brought communities together through the beloved character of Paddington. With clear objectives and tangible investment in real-world initiatives, the campaign successfully inspired joy, creativity, and connection across generations. Its imaginative approach, strong partnerships, and impressive media reach demonstrated meaningful social impact and celebrated the power of storytelling to unite people.

Amy Moriarty, Senior Manager, Commercial Strategy & Insights - Sony Pictures
Amy Moriarty has been awarded Category Hero – Positive Impact for her outstanding commitment to driving equality, empathy, and positive change across Sony and the wider entertainment industry. As co-chair of Sony’s Agenda board, Amy has led inspiring initiatives championing gender equality, including impactful events around International Women’s Day and open discussions on important topics like IVF. Her leadership extends beyond Sony as co-chair of the WAME network, uniting industry peers to advance women’s development and collaboration. Alongside these roles, Amy’s infectious positivity, empathy, and dedication to celebrating others’ achievements make her a true embodiment of Positive Impact.

Lou Watson, EA to Managing Director and Senior Management Team - Universal Pictures
Lou Watson was awarded the Category Hero: Positive Impact award for her exceptional dedication to shaping a supportive, engaging, and people-focused culture at Universal. As a consistent voice for employees, Lou champions meaningful change and ensures that leadership remains deeply connected to the needs and wellbeing of their teams. She guides executives to prioritise transparency and engagement, keeping staff informed about both the business and the wider industry. In addition to her strategic influence, Lou’s training as a Mental Health Ambassador highlights her commitment to fostering a workplace where employees feel genuinely cared for and supported. Her empathy, positivity, and proactive approach make her a driving force for a healthier, more enjoyable employee experience. Colleagues recognise Lou not only for her professionalism and dedication, but also for the uplifting energy she brings to the organisation every day, making Universal a better place to work for everyone across the company today.

Andrew Stewart, Head of Commercial Partnerships, Western & Northern Europe, Amazon Prime Video
Andrew Stewart has been named a Category “Super” Hero for his exceptional leadership and transformative contribution to Home Entertainment. As head of Prime Video Transactional across Western and Northern Europe and the SPP program, he consistently delivers outstanding business results while driving innovation and collaboration across the wider category. Andrew combines strategic insight with empathy, ensuring decisions benefit Amazon, its partners, and the category as a whole. His data-driven approach challenges assumptions and elevates collective performance, while his deep understanding of category dynamics fuels continuous growth and innovation. Beyond his commercial acumen, Andrew is an inspiring and compassionate people leader who champions his team’s success and wellbeing. His authenticity, curiosity, and commitment to shared goals foster trust and collaboration across all levels. Andrew embodies the essence of a true Category Hero—balancing performance, partnership, and purpose to deliver lasting positive impact.

Gareth Lowrie, VP of Marketing (Digital) - Universal Pictures
Gareth Lowrie has been awarded Category Hero – Leadership for his exceptional vision, innovation, and influence across 17 years at Universal Pictures. From theatrical to digital and Home Entertainment, Gareth has been instrumental in driving the category’s evolution and success. His pioneering leadership during the Trolls World Tour release redefined industry strategy and empowered consumer choice. Renowned for his creativity, data-driven insight, and collaborative approach, Gareth continually elevates campaigns and inspires teams. Beyond his professional achievements, he fosters an inclusive, passionate culture, mentors emerging talent, and champions film as an art form—truly embodying leadership that shapes both people and the industry.

Maria Rua Aguete, Head of Media and Entertainment - OMDIA
Maria Rua Aguete has been awarded Category Hero – Leadership for her exceptional blend of expertise, authenticity, and passion that inspires transformation across the media and entertainment industry. With over twenty-five years in media market intelligence, Maria’s unwavering commitment and insight have shaped both her organisation and the sector at large. Renowned for her rigorous approach, courage, and signature Spanish flair, she leads with authenticity and heart—empowering teams to excel and individuals to grow. Her ability to combine strategic vision with genuine care makes her an influential, inspiring leader whose impact extends far beyond her immediate role and organisation.

Tom Reveler, VP of International Digital Distribution - Lionsgate
Tom Reveler exemplifies modern, principled leadership within the Home Entertainment space. His vision is both commercially sharp and deeply human—balancing performance with partnership, and results with respect.
Tom’s tenure at Lionsgate saw him transition with ease from a UK physical retail focus to one of international digital accountability, growing the relevance and reputation of Lionsgate and its content portfolio with global and international partners. Embracing of a partnership approach that sees him consistently secure the strongest positioning and placement for Lionsgate titles, delivering powerful results.
Beyond his internal responsibility Tom has consistently driven sustainable category growth through foresight, clarity and collaboration, rallying teams and partners around a shared, future-focused agenda. He has pioneered fresh, groundbreaking approaches to industry collaboration – notably fusing the shared opportunities across exhibition and home entertainment.
As a people leader, Tom models authenticity and care, creating a culture where curiosity and development are championed. His ability to lead with both head and heart has inspired those around him to elevate their own performance and purpose.
For his vision, integrity and impact, Tom stands as a genuine Category Hero in Leadership.

James Ward, Theatrical Catalogue Product Manager - Warner Bros. Discovery
James Ward has been awarded Category Hero – Creative Excellence for his outstanding passion, innovation, and dedication to delivering exceptional work at Warner Bros. Discovery. As Product Manager, James has redefined creativity within Home Entertainment, leading the development of stunning collector’s editions such as the Nightmare on Elm Street 40th Anniversary 4K restoration and The Exorcist 50th Anniversary boxset. His ability to craft imaginative solutions, mentor interns, and champion collaboration has inspired colleagues and elevated the customer experience. Tirelessly committed to excellence, James combines artistry, insight, and enthusiasm to produce beautifully conceived products that celebrate film and enrich the industry.

Kayleigh Barnes, Marketing Advisor - Cultural Campaigns
Kayleigh Barnes has been awarded Category Hero – Creative Excellence for her outstanding contribution to elevating the BFI’s marketing of Blu-rays, 4K UHDs, and Digital Downloads. Over six years, her creativity and strategic vision have transformed trailers, moving image assets, and digital campaigns. Her work on the Watership Down 4K restoration exemplified her talent, crafting striking new key art, collaborating with leading creatives, and driving over 2.5 million organic impressions. With innovative social engagement, high-profile endorsements, and imaginative collector promotions, Kayleigh’s passion and expertise have redefined creative standards, delivering campaigns that resonate deeply with audiences and celebrate British cinema at its finest.

Richard Stoddart, Head of Operations - Warner Bros. Discovery
Richard Stoddart has been awarded Category Hero – Sales and Operations for his exceptional leadership, expertise, and dedication over an incredible 22 years at Warner Bros. As Head of Operations, Richard has expertly managed the supply of physical products to retailers across the UK and Ireland, ensuring the seamless delivery of iconic titles such as Friends, Harry Potter, and Game of Thrones. His deep industry knowledge, reliability, and commitment have made him a cornerstone of Warner Bros.’ success. Widely respected by colleagues and partners alike, Richard’s professionalism and passion truly make him a legend within the Home Entertainment industry.

Tim Martin, Senior National Account Manager, Sony Pictures Entertainment
Tim Martin has been awarded Category Hero – Sales and Operations for his outstanding dedication, expertise, and leadership throughout his 20-year career at Sony. Renowned for his energy, humour, and analytical brilliance, Tim has driven excellence across both physical and digital platforms. His innovative work in developing Sony’s multi-platform mega doc has transformed promotional strategy, delivering significant sales growth across EST and VOD while streamlining operations. His achievements have earned Sony multiple BASE Awards and consistent chart success. Beyond his role, Tim’s commitment to inclusivity through OUT@EMEA exemplifies his passion for progress, collaboration, and making Sony an inspiring place to work.

Tom Clegg - Senior Vendor Manager, Amazon Prime Video
Tom Clegg has been awarded Category Hero – Sales and Operations for his exceptional contribution to the growth and innovation of Digital Transactional Video over nine years. From his early role as Brand Specialist to Senior Content Acquisition Manager and UK Country Lead for Prime Video Store, Tom has built trusted studio partnerships, driven customer engagement, and expanded the category. He spearheaded initiatives like Prime Video’s “Movie Bundles,” delivering over $100 million in royalties and pioneering new transactional functionality. Recognised for his strategic vision, innovation, and dedication, Tom has significantly enhanced the customer experience while shaping the success and future growth of the transactional video category.

Shireen Mahtabuddin, Operations Manager, Elevation Sales
Shireen Mahtabuddin has been awarded Category Hero – Sales & Operations for her outstanding dedication, expertise, and impact in driving Elevation Sales’ growth. As Operations Manager, Shireen has successfully overseen the release of around 200 SKUs every quarter, ensuring every label and studio receives exceptional support. Her “can do” attitude, collaborative approach, and unmatched work ethic have made her a trusted partner across the physical media industry. Shireen’s passion for the sector, combined with her meticulous attention to detail and commitment to excellence, has earned her immense respect from colleagues and partners alike, making her a truly deserving Category Hero

Dave Barrett, Deputy Chief Executive Officer - British Board of Film Classification (BBFC)
Dave Barrett has been awarded Category Hero – 45 Years of Home Entertainment in recognition of his extraordinary 39-year career at the BBFC, spanning five decades of industry evolution. From regulating VHS and DVD to Blu-ray and streaming, Dave has been at the forefront of operational innovation, streamlining processes, reducing turnaround times, and improving customer experience. As Head of Operations and now Deputy CEO, he has guided the BBFC’s relationships with home entertainment and VOD partners, championing collaboration and practical solutions. Known for his approachable, open-minded nature, Dave’s expertise, dedication, and lasting impact have made him a true legend of the Home Entertainment industry.

Karen Clark, Retail Operations Planner - Warner Bros. Discovery
Karen Clark has been awarded Category Hero – 45 Years of Home Entertainment in recognition of her incredible 42 years in the industry. Throughout her career, she has ensured that retailers across the UK & Ireland received their products on time and in full, supporting the smooth distribution of countless titles. From VHS to 4K UHD, Karen has seen and shipped it all, consistently demonstrating dedication, reliability, and expertise. Her remarkable knowledge and commitment have made her a trusted colleague and an integral part of the home entertainment landscape. Karen is truly a legend of the industry.

Lesley Johnson, Global Director, Home Entertainment - BBC Studios
Lesley Johnson’s career has been remarkable. A naturally astute operator, Lesley has navigated complex commercial, political and organisational landscapes, and intensive periods of technological advancement with an inspirational degree of resilience. She has perfectly balanced commercial responsibilities and strategic change within BBC Studios, in tandem with proactively professionalising BASE and championing the Home Entertainment sector in its broadest sense. Her commercial influence as been far reaching and effective.
Her leadership has been powered by a deeply held belief in the advancement of women and the value of intergenerational collaboration. She has consistently supported young talent and advocated for their voices. Simultaneously, she has fearlessly challenged ageism, evolved expectations and welcomed contributions, across every stage of life.
Lesley has represented the industry, and very specifically the output of BBC Studios, with sincerity, joy and profound pride. She approached the work not only as a responsibility, but as a privilege and that has been an inspiration to many.
She is, without question, a Category Hero.

Pete Watson, Retail Planning Manager (Physical & Digital), Warner Bros. Discovery
Pete Watson has been awarded Category Hero – 45 Years of Home Entertainment for his incredible 18 years of dedication to Warner Bros. Home Entertainment. As a leading expert in Insights, Pete has tirelessly supported teams with critical data, driving planning and sales success. A huge advocate for the industry, Pete’s deep knowledge and passion for film and TV, combined with his hands-on experience with collectors’ editions, have made him a key figure in shaping the business. His ability to provide insightful solutions effortlessly has left a lasting legacy, making Pete an irreplaceable legend in the Home Entertainment sector.











































